National Women’s Go Gliding Weekend 27th and 28th of April 2024 – information for gliding clubs

Information for clubs – the National Women’s Go Gliding Weekend

The Women’s Go Gliding Weekend on the 27th and 28th of April 2024 aims to introduce more women and their companions to gliding by providing a friendly and informative welcome at gliding clubs and offering them some flying on the day at an attractive price. We hope as many clubs as possible will join the fun!

Clubs will be approached directly and invited to register their involvement.

The BGA will use its resources to promote the Women Go Gliding Weekend.

Here’s some suggested guidance to help any gliding club organise it’s Women Go Gliding event over the weekend of the 27th and 28th of April.

Preparing for the event

Identify a ‘project’ lead

Please make sure the project lead has seen this information!

Advertising

We suggest clubs are ready to advertise their event no later than Friday 8th March.

Clubs can promote to their local women-rich areas such as:

  • local community Facebook groups
  • women adventure groups on Facebook / Instagram – many have local area groups
  • ask every club member to get at least one woman along
  • Women’s Institute and Inner Wheel – experience of Inner Wheel at WWGC2022 was that they are really dynamic and have great contacts locally
  • youth organisations, etc – ask club members for contacts
  • local employers – ask club members for contacts
  • schools – ask club members for contacts and surf for local schools
  • universities and colleges –  contact the students’ union if you don’t have any club member contacts
  • local press and radio – they all carry events lists and you can easily get an interview to promote it

You could provide a QR code to your website info and ask people to post using #womengogliding

In promoting your event, try to use pictures (with permission) of a diverse range of people smiling while taking part gliding at your club. Feel free to use images on this page.

Provide a press release to local media outlets. There is a template press release here.

Be ready to respond to media inquiries; if you have a women’s ambassador they may be able to lead on this. Ensure there’s a system for promoting and capturing interest in your event and doing something with it.

Capacity and delivery

Think about how many people you might like to attract on each day, taking into consideration the clubs capacity to deliver, and plan accordingly.

The project lead needs to agree with the committee what the club is going to deliver on the day. For example, an attractive (special offer) price including all membership opportunities that your club has to offer to women who participate in your event.

Ensure you have sufficient volunteers for the day to help ensure the smooth running of the event and show gliding in a positive light. Try to especially to ensure that you have some women club members involved.

Book/organise the gliders and launch capacity for the event.

Try to ensure that participants come dressed for being on the airfield, ie clothing suitable to keep the wind out and ideally trousers for flying.

The event weekend

As most people will not want to be around all day, on the day of the event, clubs may want to have two registration/welcome sessions, e.g. one in the morning and one in the afternoon.

Make it obvious where to park and where to meet up.

Organise a friendly welcome. The right person facilitating that plus coffee and cake will help! Cold, damp or noisy surroundings are not conducive to listening.

You will probably want to meet in one area, which will encourage all the women to meet and chat with each other. This is important. Getting the engagement and discussion right, including introducing your club, and describing why people would consider getting involved is as important to organise well as the later safe and fun flight.

In one session – ideally not ‘death by powerpoint’ – the group can cover topics such as safety on the airfield (and reassurance that visitors are looked after), the standard introductory flight safety briefing, teamwork required on the ground, and of course the amazing opportunities, fun and excitement gliding can bring – as well a career opportunities in aviation for those who are looking.  Please avoid a ‘boot camp’ approach that can inadvertently occur when some club members get involved! People like to know what’s going on, but don’t like being over-organised.

Most of all, be safe and have fun!

Following up after the event

After the flight and before they head off, give each participant a flight certificate and club information, including how to join the club. To retain the interest of participants who want to do more, it may be helpful to provide a clear and “all-inclusive” priced product and be clear about the club’s structured and flexible approach to learning to be a glider pilot.

If you’ve asked for permission beforehand, you may want to follow up expressions of interest as the spring and summer progresses.

And if the weather is a problem…

If you have a simulator that can be used during the planned weekend, it could be used as a backup if the weather prevents gliding. Don’t forget to arrange for someone to be on hand who is expert at running the simulator.

If you do need to cancel, please remember to do so early enough in the day direct to those who registered. And let them know you’ll be in touch to offer an alternative date.

Online Resources

Please help yourself to these resources to help market your club event:

The information on this webpage is available in a document here.

A download of the promotional poster for use by participating clubs is available here.

A poster pdf with editable club info is available here.

A short gliding promotional video is available here.

Other promotional videos are available here.

‘How a glider works’ video.

Marketing guidance is available here.

Template press release.

Women Gliding is a community for anyone who identifies as a woman in gliding. A marketing leaflet is available here.

Please feel free to use the following images in your marketing of the event:

This 168MB zip file contains images for club use

The following images can be copied: